Youtube Linkedin Instagram

Privacy Policy



Last Updated: 13-10-2025


This PRIVACY POLICY (“policy“) will help you understand how BETWEEN US STORY LAB PRIVATE LIMITED (“us“, “we“, “our“) uses and protects the data you provide to us when you visit, use or register yourself to (https://andbetweenus.com/ ) (“website/app“, “service“).

We reserve the right to change this policy at any given time, of which you will be promptly updated. If you want to make sure that you are up to date with the latest changes, we advise you to frequently visit this page.

We are a creative enterprise focused on helping individuals, couples, families, and brands express, preserve, and share their authentic stories. Our services include creative storytelling, podcasting and audio production, media production, digital platforms, community engagement, and brand collaborations.

We collect, process, and store personal data of clients, users, and service participants in connection with our services, which may include story craft sessions, podcast production, digital archives, and other narrative experiences.

This Privacy Policy explains how we handle personal data in compliance with the applicable Indian laws. It describes the types of personal data we collect, the purposes for which it is used, how it is stored and protected, and the rights of individuals (“Data Principals”) whose data we process. By accessing our services or sharing personal information with us, you consent to the collection and processing of your data as described in this Policy.


(https://andbetweenus.com/)recognises the importance of maintaining your privacy. We value your privacy and appreciate your trust in us. This Policy describes how we treat user information we collect on our website/app. This Privacy Policy applies to current and former visitors to our website/app and to our online users. By visiting and/or using our website/app, you agree to this Privacy Policy.

(https://andbetweenus.com/ ) is a property of BETWEEN US STORY LABPRIVATE LIMITED, an Indian Company registered under the Companies Act, 2013 having its registered office at WeWork, 6th Floor LH, Business Park, RD Andheri, Mumbai- 400072, Maharashtra, India. 



  1. What User Information We Collect


  1. Contact information: We may collect the following information to provide, manage, and secure our services:
  • Personal Identifiers: Name, date of birth, age, sex, photograph, and other identifiers.
  • Contact Details: Email, mobile number, alternate phone numbers, and postal address including street, city, state, postal code, and country.
  • Digital Identifiers: IP address, device information, browser type, operating system, and geolocation when necessary for service delivery.
  • Official Records & Verification: KYC documents, Aadhaar, PAN, Passport, Driving License, and any other documents required for identity verification or service completion.
  • Consent & Communication Preferences: Consent for emails, SMS, calls, marketing, and other communications; OPTs; preferences for content or story participation.
  • Creative Content Data: Story submissions, recordings (audio/video), manuscripts, and other content created or shared during workshops, podcasts, or sessions.
  • Other Relevant Records: Any additional data provided voluntarily or necessary to improve our services, workshops, or creative engagements.


  1. Demographic information: We may collect demographic information about you, or any other information provided by you during the use of our website/app. We might collect this as a part of a survey also.
  2. Story, Creative & Audio-Visual Data: We may collect, store, and process the stories, narratives, audio recordings, video recordings, photographs, and other multimedia content shared with us. This data is used solely for creating personalized storybooks, podcasts, media productions, workshops, digital archives, and other services.
    We only share this data with your consent or to deliver the services requested.
  3. Payment & Financial Information: We may collect information necessary to process payments, including payment method, billing address, UPI/transaction IDs, and receipts. Payment data is processed securely through third-party payment gateways such as RazorPay and UPI providers.


  1. Other information: If you use our website/app, we may collect information about your IP address and the browser you’re using. We might look at what site you came from, duration of time spent on our website/app, pages accessed or what site you visit when you leave us. We might also collect the type of mobile device you are using, or the version of the operating system your computer or device is running. 
  2. We collect information in different ways
  1. We collect information directly from you: We collect information directly from you when you register on our website/app. We also collect information if you post a comment on our website/app or ask us a question through phone or email.
  2. We collect information from you passively: We use cookies, web beacons, and analytics tools (e.g., Google Analytics) to analyze site traffic, improve services, and personalize your experience. You can manage cookie preferences or opt-out through browser settings.
  3. We get information about you from third parties: For example, if you use an integrated social media feature on our website/apps. The third-party social media site will give us certain information about you. This could include your name and email address.


  1. Use of your personal information
  1. We use information to contact you: We might use the information to contact you for providing our services to you, to know your purpose for visiting our website/app.
  2. We use information to respond to your requests or questions: We might use your information to confirm your registration for any of our services including online activity, workshops, webinar. 
  3. We use information to improve our products and services: We might use your information to customize your experience with us. This could include displaying content based upon your preferences and data analysis.
  4. We use information to look at site trends and customer interests: We may use your information to make our website/app and services better. We may combine information we get from you with information about you we get from third parties.
  5. We use information for security purposes: We may use information to protect our company, our customers, or our website/app.
  6. We use information for marketing purposes: We might send you information about special promotions or offers. We might also tell you about new features or services. These might be our own offers or services, or third-party offers or services we think you might find interesting. 
  7. We use information to send you communications: We might send you emails or SMS about our latest updates. 
  8. We use creative content and story submissions to produce personalized storybooks, podcasts, videos, or workshops.
  9.  We use sensitive personal data to provide services securely and in compliance with Indian laws.
  10.  We may use information to comply with legal obligations under DPDP Act, 2023 and IT Act, 2000.
  11. We use information as otherwise permitted by law.


  1. Security and Data Storing
  1. Security is very important to us. All our data is securely stored at a cloud system of an external storage service provider. All security procedures are in place to protect the confidentiality, integrity and availability of your User Information. We maintain strict physical, electronic, and administrative safeguards to protect your User Information including your personal information from unauthorized or inappropriate access.
  2. We follow generally accepted standards to collect, store and protect personal data. We retain personal data for as long as it is needed to provide the services you have requested, and thereafter for legal and service purposes. These may include retention periods mandated by legal, contractual, or similar obligations; for resolving, preserving, enforcing or defending our legal and contractual rights; needed to maintain adequate and accurate business and financial records or how you access, update, or delete your data etc.
  3. This website/app will take all reasonable efforts to ensure the confidentiality of personal data, uploaded information etc. and will take reasonable efforts to ensure that the information received from you is not misused. This website/app also reveals personal data/information uploaded by you in connection with any lawful process. While this website/app will take the above reasonable measures to guard against misuse of personal data/information submitted to it by you, this website/app cannot guarantee that someone will not overcome our security measures, including, without limitation, the security measures implemented on this Web site. Therefore, your posting of personal data/ information on this Web site constitutes your acceptance of this risk, and by posting of personal data/information, you waive any right to seek legal relief from this website/app due to any misuse of your information.


  1. Sharing of information with third-parties
  1. We will share information with third parties who perform services on our behalf: We share information with vendors, third party affiliates, SMS service providers, third party payment processing gateways like RazorPay, UPI Gateways, Delivery partners, freelance professionals, marketing, Microsoft SQL and firebase who help us manage our website/app, online processes and our services. We use cloud storage providers (AWS, Firebase, Microsoft SQL) for secure hosting of personal and creative data.
  2. We will share information with our business partners: This includes a third-party sellers tie up aggregators. Our partners use the information we give them as described in their privacy policies. 
  3. We may share information if we think we have to in order to comply with the law or to protect ourselves: We will share information to respond to a court order or subpoena. We may also share it if a government agency or investigatory body requests. Or, we might also share information when we are investigating potential fraud. 
  4. We may share information with any successor to all or part of our business: For example, if part of our business is sold we may give our customer list as part of that transaction.


  1. Email Opt-Out

You can opt out of receiving our marketing emails: To stop receiving our promotional emails, please email [insert email ID]. It may take about ten days to process your request. Even if you opt out of getting marketing messages, we will still be sending you transactional messages through email and SMS about your purchases.

  1. Rights of Data Principals


Under the DPDP Act, 2023, you have the right to:

  • Access and receive a copy of your personal data.
  • Correct or update your personal data.
  • Withdraw consent for processing.
  • Request erasure or restriction of processing.
  • Port your personal data to another service provider.
  • Lodge a grievance with our Grievance Officer.


  1. Third party sites 

If you click on one of the links to third party website/apps, you may be taken to website/app we do not control. This policy does not apply to the privacy practices of those website/app. Read the privacy policy of other website/apps carefully. We are not responsible for these third-party sites.



  1. Grievance Officer & Data Protection Complaint Process

In accordance with the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000, Between Us Story Lab Pvt. Ltd. has appointed a Grievance Officer to address privacy and data protection concerns.

Grievance Officer Details:

  • Name: [Mr./Ms. – Director]
  • Address: [Company Registered Address]
  • Phone: [Insert Phone Number]
  • Email: [Insert Email Address]

Data Protection Complaint Procedure:

  1. Submission of Complaint:
    • Any individual (“Data Principal”) can submit a written complaint regarding their personal data or any violation of this Privacy Policy to the Grievance Officer via email or post.
  1. Acknowledgement:
    • We will acknowledge receipt of the complaint within 7 (seven) days of submission.
  1. Investigation & Resolution:
    • The Grievance Officer will investigate the complaint and take necessary actions to resolve it.
    • The complaint will be resolved within 30 (thirty) days from the date of acknowledgment, unless exceptional circumstances require a longer period, in which case the Data Principal will be informed.
  1. Escalation to Data Protection Authority (DPA):
    • If the Data Principal is not satisfied with the resolution or no response is provided within the stipulated time, they may escalate the complaint to the Indian Data Protection Authority under the provisions of the DPDP Act, 2023.


  1. Updates to this policy

This Privacy Policy was last updated on 25th Oct 2025. From time to time, we may change our privacy practices. We will notify you of any changes to this policy as required by law. We will also post an updated copy on our website/app. Please check our site periodically for updates.


  1. Jurisdiction

If you choose to visit the website/app, your visit and any dispute over privacy is subject to this Policy and the website/app’s terms of use. In addition to the foregoing, any disputes arising under this Policy shall be governed by the laws of India and the Courts at Maharashtra shall have exclusive jurisdiction.